EDITORIAL - Design Guide New York

INTERNI Design Guide New York, in its 9th edition this year, is published in May for Design Week in New York. The guide is composed of two parts. Inside - on the ICFF International Contemporary Furniture Fair (exhibitors, exhibits, programs, awards, conferences), May 16-19, 2009. And Outside - on the city, the neighborhoods and places of design: SoHo, Chelsea, Flatiron District, Greenwich Village, Meatpacking District, Tribeca, Midtown, Uptown, Brooklyn. Over 400 places including design stores, hotels, restaurants and cafes, bars, clubs and music venues, seen in evocative images that form an architectural and gastronomic itinerary for shopping and relaxing.

A real Who's Who of design that conceives, realizes, presents, informs, photographs, and more... At the same time, an urban itinerary marked by INTERNI banners will help visitors to recognize the locations of the events. Along with about 100 outstanding day-by-day events of New York Design Week (May 14-19, 2009), organized through the different moments of the day and night, including conferences. Furnishings Made in Italy have become the International Italian Design of reference for global tastemakers, and in New York, the central generator of American design culture, this role has particular strategic significance. In the Big Apple, as in the rest of the world, Italian Style has always been synonymous with quality, good taste and innovation.

The record numbers of visitors at the Italian exhibitions organized during Design Week in New York confirm the guiding role of Made in Italy for the world of "overseas" decor. We are certain that a more direct, incisive and coordinated presence of the operators and institutions that have always represented this great excellence of Italian enterprise can consolidate the role of stimulus that New York, in turn, can have and undoubtedly will have for the entire world of American design.

The role played by INTERNI is seen to its fullest extent in Milan in April, when the city becomes the true Design Capital of the world, and welcomes over 270,000 visitors - including 165,000 foreigners, architects, journalists, buyers and designers - who split their time between the Saloni and over 400 events of the FuoriSalone scattered around the city, in pursuit of new design themes, new materials and trends, new aesthetic and technological research. Design Guide New York joins the FuoriSalone® Guide and Zee Milan as part of the Interni Guide series, along with those of Paris and Valencia and, for the first time, Turin World Design Capital. The Guides are part of the INTERNI System that also includes INTERNI, INTERNI Annual, INTERNI Panorama, INTERNI King Size and the new biannual INTERNI onBoard.